Services

Marketing

During its development, the company has created its own marketing company in Latvia, with branches in Lithuania and Estonia, Belarus, which task is a steady functioning and "Briz" company development in the competitive environment, on the basis of harmonisation of consumer’s interests and "Briz" company purposes. In common, we carry out the analysis, coordination and regulation of activity of all company structures, we investigate the market, its conjuncture, requirements, demand and dynamics, and according to those factors, taking into account changes in environment and we define company strategy on the competitive market. The company will constantly organise seminars for doctors and pharmacists with participation of foreign experts. Also the company assisted by the representatives is in close contact with drugstores, retail shops; networks of supermarkets and it realize the selection of the stuff and training of the representatives at the professional level. The advertising campaigns navigated by our company, are always remembered and productive at the expense of a combination of professionalism and original thinking in a choice of methods of brand-building. We also prepare offers on development of assortment of goods for our partners, we help to define the price policy, we choose channels of distribution taking into account the factors influencing sales of medicaments or other goods. The company forms and carries out the communication policy, actively takes part in working out of strategic and operational planning programs, and also defines efficiency of marketing activity. Activity of our marketing company is directed on maintenance of cooperation between "Briz" company and the enterprises of various organizational - legal forms with a view of effective activity in the market taking into account requirements of the consumer, internal possibilities of the company, branch specificity, technology, the organisation of manufacture, effective management of natural resources.